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The Women's Association

Our Mission

We reveal barriers that prevent women and girls from having the freedom to dream. Once the barriers are revealed we work with girls, women and leaders of institutions together to remove these barriers so that every woman and girl has the infrastructure and support needed to to make her dreams a reality. 

Power of the Collective

More companies we've worked with

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"Deborah and The Women’s Association are making waves to improve visibility, make meaningful change towards gender equality at work and inspire working women everywhere to be the change makers of the future."

Sharon Ament

Director / Museum of London

Our Founder's Story

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Deborah's Socials

  • LinkedIn
  • Twitter
  • Instagram
  • YouTube

Deborah​ Williams

Founder & CEO, The Women's Association

When we are young there is a bubble of innocence that hides us away from some of the harsh realities in the world. I was able to keep myself in that bubble until 2014 when I was awakened by the realisation that being a woman in the world and especially in the corporate landscape comes with many challenges. This realisation came when I embarked on a journey of discovery for my dissertation which explored the stories of women in the workplace across industries from overt sexism, to sexual harassment and more. Once I was aware of this reality, I struggled to sit back and do nothing.

This led to the first of many efforts to try and create change. As I embarked on this journey I found that I was personally burdened by the historically imposed expectations and stereotypes that dictated what was acceptable for me as a woman trying to navigate my journey.

This led me to want to create an organisation that works to change systems, cultures and mindsets that make women and girls feel like we have to be anything other than our authentic selves at work and in the wider world. My hope is that through The Women's Association we can give women and girls the information & support to dream, whilst we work on revealing and removing the barriers that could prohibit us from making our dreams a reality. 

Meet our Core Team


Deborah Williams

Founder & CEO

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Caroline Desmarais

Strategic Consultant


Sylvia Udomhiaye

People & Operations Manager


Sikalaev Heath

Program Manager - 

The Girls' Association

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Danielle Odojukan

Program Manager -

The Girls' Association


Bella Neale

Producer and Co-Host of Sister Space

Meet our Steering Committee

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Cephas Williams


56 Black Men

The Black British Network

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Fiona Clutterbuck

Chairwoman | Non-Executive

Paragon Bank | M&G


Polly McMorrow


McCann London


Jessica Tamsedge


Dentsu Creative


Caroline Pay

Chief Creative Officer 

Dentsu Creative


Andrew Denton



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Julie Hood

EY EMEIA Strategy and Transactions Leader


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Simon Cook


Cannes Lions


Paul Frampton Calero




Abrilli Phillip

Director of Education

Lambeth Council


Victoria Fox



Here's how you can Get Involved with The Women's Association


We work with girls and young women 12-20 years old.

We focus on barriers to entry into the workplace for girls and young women, especially those from marginalised communities. We also focus on building a community of girls that inspire, empower and support each other.


We connect women through our events, campaigns and roundtables. We use the power of campaigning and community to tackle the barriers we often place on ourselves that can hold us back from creating the life of our dreams like imposter syndrome, lack of confidence etc.

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We develop insights to reveal the systemic barriers that hold women and girls back and we support businesses and schools with actions to create change.

Our focus is on investing in/developing talent, improving workplace culture that supports women and bringing together, women, girls and leaders

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