because your dreams deserve a chance
for women
for women
for women
for women
for women
for women
for women
for women
her dream
Over the past 10 years, we’ve spoken with hundreds of women to better understand their dreams and the support they need to achieve them. What we found was quite concerning with many women forfeiting their dreams after facing a series of barriers along their journey. From research that we carried out of roughly 500 women, the 3 biggest hurdles they shared are:
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1. Imposter syndrome,
2. Motherhood/caring commitments,
3. Unsupportive workplace.
That’s where we come in.
our mission
We are committed to removing barriers and creating pathways that empower women to achieve their fullest potential.
Our programs directly address the challenges identified by women in our research, recognising that although the barriers might evolve, they remain persistent at every stage of life. Our goal is to ensure that every woman has the infrastructure, resource and support needed to make her dreams a reality. We do this by tackling systemic challenges like unequal access to leadership roles, career stagnation, and the need for a supportive community that fosters connection and growth.
The Cannes Challenge winners will be given the chance to connect with creatives, learn from experts and inspire creative leaders with new insights.
During the Cannes Lions Festival; the winners will connect with experienced creatives and agency leaders in a meaningful way to help them as they develop their careers/aspirations. They will have also have access to wider opportunities through The Women’s Association’s partners, including The Female Quotient, See it Be it and other companies across the creative industry.
Thank you not only for bringing us to Cannes and connecting us to some incredible creative minds, but mainly for your continued support along the way. I pushed myself far from my comfort zone because you made a safe space for us all as part of the TWA. You engrained in us that we have value, and we have boundaries that you would help us enforce if it was to ever get too much. My experience wouldn’t have been the same without your guidance, knowledge, and care.
I thought I understood the benefits of winning this challenge when I answered our submission questionnaire, but I only scratched the surface. The experience has left me re-evaluating my idea of the future in the most inspiring way. The ceiling for my aspirations has become redundant.
The entire week was free enough to give us room to build confidence navigating this opportunity as adults but structured enough to focus our attention and get the most out of this experience as possible. Words escape me when I think about the incredible spaces you organised for us, the lunches, the talks, the meetings at FQ. They were completely invaluable.
Harley-Jo Avery
Mid-weight Graphic Designer at McCann London
events
Our Events are created to give women and girls the forum to discuss, explore and learn from our speakers and from each other.
Our event topics range from juggling motherhood and work, Black women's emotional wellbeing, financial literacy to social media and the affect on girls' mental health and more.
